Professional Experience
Content Manager @ Protocol Labs
Full-time, Remote (July 2022 - Present)
• Managed communication channels for IPFS, a decentralized peer-to-peer file sharing protocol.
• Served as the editor for the blog and monthly newsletter, increasing unique visitors by 30%.
• Wrote long-form articles and guides to help establish ourselves as thought leaders and industry experts.
• Created a new social strategy to increase Twitter follower growth by 45% and link clicks by 100%.
Content & Community Manager @ Rainbow
Full-time, Remote (May 2021 - Mar 2022)
• Grew Twitter account from 8K to 45K followers through engaging content, programming, and memes.
• Hosted a weekly show on Twitter with 100+ attendees where I answered questions about Web3 & NFTs.
• Created product knowledge base to guide new users through how to use the app and navigate Web3.
• Oversaw the hiring, recruiting, and onboarding process for our initial customer support team.
Digital Marketer @ Teal
Full-time, Remote (Sep 2020 - Mar 2021)
• Grew Twitter following by 200% in 4 months through memes, influencers, and high-value content.
• Launched an app on Product Hunt and drove 588 signups in the first week (402% increase).
• Grew newsletter open rates by 10-15% by A/B testing subject lines.
Strategic Marketing Manager @ Therapy Brands
Full-time, Remote (Sep 2019 - Aug 2020)
• Led a results-oriented marketing team responsible for five B2B SaaS brands in the healthcare industry.
• Managed a budget of $1 million and executed content marketing strategies to achieve 167% of our goal.
• Named the top marketing team of the company for two quarters in a row.
• Proactively worked at cultivating an inclusive environment within the company.
Creative Specialist @ Therapy Brands
Full-time, Remote (Jan 2018 - Sep 2019)
• Revitalized visual branding and implemented tools/training so employees were equipped.
• Created SEO-friendly content marketing and redesigned a website to help achieve 245% ARR growth.
Marketer & Designer @ Bilateral Creative
Self-employed, SC (Oct 2015 - Jan 2018)
• Completed a major rebrand and revitalized messaging for a 30+ year old non-profit.
• Provided marketing and design services to clients across the USA.
• Handled business finances, contracts, and stayed within budgets.
Communications Director @ SBC Church
Full-time, SC (June 2015 - June 2016)
• Managed social media and print media communication channels to effectively drive engagement with the church’s audience, visitors, and stakeholders.
• Served as the editorial director and lead designer for a monthly print magazine.
• Documented community events through photography and video production.
Photographer & Videographer
Part-time, SC (2010 - 2015)
• Documented numerous local events from weddings to community work days.
• Captured high quality portraits and headshots for professionals, graduates, and families.
Bachelor of Arts
Mass Communication
North Greenville University (2013-2015) - 4.0 GPA
Associate of Arts
AB-Tech (2011-2013) - Phi Theta Kappa, President's List